Styles of a music video Lady Gaga and Adele

In this post I am going to be comparing the two different artists Adele and Lady Gaga and their different representations and unique selling points.

Adele 

Adele is a 28 year old women from Tottenham in North London. She is represented as a strong women who's unique selling point is hard break, she always sings about heart break and this attracts a lot of girls as they can relate to her. Anyone in fact who has had their heart broken she is shown to be a girly girl with a very strong voice. Her target audience is roughly aged 16-50 as she has such a strong personality which relates to many. She is being marketed as strong and recovering from heart ache most of the time. She is seen as a girl who isn't as sexual and revealing as other artists seem

Below is a video from Adele called 'Hello'. You can see how in her music videos this image of her is still being presented. They do this by the lighting being very dim and dull and having facial expressions shown quit frequently in close ups building up all the emotions in her .

The music video 'Rolling In The Deep' We can see how isolated Adele is showing her heart ache and how she feels isolated and lonely we can also see how slow is it to show all her emotions within the song.

Second off we have a completely different artist in comparison. This is Lady GaGa she is much more fierce than Adele she comes across rather strange and her attitude is presented as care free, she is original which makes her name recognisable. With her crazy music videos to match her personality makes her even more eye-catching.

In bad romance we see how over exaggerated her actions and  how extreme her outfit is where she really stands out in this reckless way. Her hair and make up is really important in her music videos and it is always crazy looking.